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Lapel Pins – They are NOT just promotional products
When Apple, Microsoft and Facebook chose to give their top customers and employees a promotional product this year, they chose lapel pins. Why lapel pins? Because they are currently HOTTER than ever right now and, when designed correctly, they are NOT promotional products. Rock bands, celebrities, artists, fashion designs are all using lapel pins as a major part of their marketing and brand strategy. It is a timeless product with high perceived value and is able to cross all of the multi-generational gaps. From millennials to baby boomers, everyone perceives a lapel pin as a collectable product and not just a promotional product. They keep the lapel pins their entire lives!
Looking for samples? Just email me your request and I can have them ship out ASAP
To create a truly collectable pin, you need to move it away from just a logo with tag line.
Instead think of iconic designs associated with your product or company. For example, if you sell tractors, you can create an entire set of all the different tractors you sell. Add them to a printed card with your company message and the specific tractor details on the back. Or, if you have a company mascot, you can create a set of pins modifying the mascot to fit your customer base. For example, another company that uses a shark as their mascot, created 6 versions of their shark for their various divisions. One was a punk shark, another was a unicorn shark, there was a patriotic shark and so on.
Below are some examples of recent designs to help spark your creative fire!
Looking for samples? Just email me your request and I can have them ship out ASAP
We would love to give you a quote on this same style pin! Call or email me with your request.
Call us toll-free at 800-421-6735
info@emblematics.com
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